The Best Lists in America

Unlike "occupant"or "look-a-like" mailing programs, our lists are not compiled from auto registrations or telephone books. They are assembled from over 100 different sources using the most sophisticated computer processing available. These list sources are our "crown jewels."

Many of these sources are the most expensive response lists on the market-the same $60 to $100 per thousand lists used by major direct response marketers in their solo mailings.

These 100 or more different lists are passed through a series of proprietary computer processes, which include running the names and addresses against the latest NCOA (National Change of Address) files from the U.S. Postal Service. This step is very important, since about 20% of U.S. households move each year. This assures that all addresses are current, complete and deliverable. All lists are then carefully merge/purged to avoid duplication within an edition or between editions, so that no household gets more than one envelope.

Multi-Million Dollar Mailing Facility

Knowing who to mail to is one thing. Getting the mail there on time is another. That's where our sister company, Hays International Mailing Services, comes in.

Hays is the largest 28-station lettershop in the world. Most direct mailers don't have access to "their own" mailing facilities. We do. That's how we are able to deliver over a billion advertising inserts a year to targeted consumers nationwide-without a hitch.
For more information about Hays International Mailing Services, click here.

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