Online Support
Marrying the power of offline and online marketing our Jane Tucker Consumer Info Center web site, Supermarketofsavings.com, gives our advertisers a double-barreled way to impact consumers.

This InfoCenter web site will alert millions of families with computers to offers and coupons that are tailored specifically to their family lifestage and needs.

The site will be promoted aggressively in more than 70 million mailings sent out annually, as well as in other media. Consumers will be encouraged to go to this site to learn more about money-saving offers from our advertisers.

Free Advertiser Tie-Ins
All advertisers in Supermarket of Savings mailing will receive two free pages on the Supermarketofsavings.com Info Center web site-at no cost. Advertisers will have the opportunity to further explain and display their offers, including extended benefits, testimonials, tie-in retail or online opportunities, rebate programs, special premium offers, etc.

E-Mail Alerts
Consumers who have registered with us will be alerted by e-mail messages just prior to our Ride-Along mailings, giving them advanced information on the offers they are about to receive.

Over the past 18 months, hundreds of thousands of consumers with computers have responded by e-mail to notices in millions of Supermarket of Savings mailings, giving their names, addresses, phone numbers, e-mail addresses and detailed demographic, psychographic and product usage data on their families, in order to receive advanced notice of upcoming money-saving offers that relate to their households.

Links to Your Web Site
Of course, we will also link to our advertisers' web sites so consumers can go there for more information on the advertiser's products and services.

Remember: 59% of the households who receive our mailings are online!

Over Half of Our Recipients Are Online
The households we mail to are households with above-average computer ownership-and usage of online services.

• 68% own a home computer
• 59% use the Internet

Now you can reach them two ways-offline and online-at no additional cost. Just participate in one of our mailing programs, and you automatically qualify for FREE online support.

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